New to NFL ALL DAY? This article will help you understand the basics of the platform and explain how Own the Moment can help you track and analyze your own collection and the larger marketplace.

WHAT IS NFL ALL DAY?

NFL ALL DAY is the platform to collect and trade officially licensed NFL video highlight “moments”. Each moment comes with a unique serial number and is part of a tier which shows how rare it is. The 4 tiers in ascending order of scarcity are: Common, Rare, Legendary, Ultimate.

NFL ALL DAY moments are distributed via pack drops. Packs contain subsets of moments tied to on the field themes (e.g. “Two Minute Drill” highlights) or time periods (e.g. highlights from the Super Bowl).

NFL ALL DAY moments are also distributed via challenges. A challenge is when NFL ALL DAY creates a list of moments organized by a theme (e.g. Record Breaking moments) and rewards any collector who completes the list with either a new moment or additional packs of moments.

Once new moments have been distributed via pack drops or challenges they can be bought or sold between collectors on a marketplace.

HOW DOES OWN THE MOMENT HELP ALL DAY COLLECTORS?

Own the Moment (OTM) hosts a suite of analytical research tools to help you make more informed decisions with your collection of moments. One way to think of OTM is as a Bloomberg Terminal for NFL ALL DAY.

Our “COLLECTION” section is personalized to your collection. Once you have created an OTM account and connected it to your ALL DAY account, you will now see all of your moments neatly organized and able to be filtered and viewed in many useful ways. You can track your account value based on current market prices, track your progress towards completing NFL team collections or ALL DAY set collections, and filter your collection via tiers, players, teams, and more. No matter how you filter, you’ll be able to see how the value of a moment has changed over time.

Our “MARKET” section does all of the same things as the COLLECTION section, but returns data for the entire universe of moments held by all collectors. Think of this as a way to research and analyze moments you don’t already have. The MARKET section also contains tools to understand the CIRCULATION of a specific moment (e.g. how many are owned by collectors vs still in packs) and to view individual PLAYERS to see all the moments they have and to aggregate their market value across moments.

Our “SNIPER” tool is used to view and purchase moments the second they go on sale. There are times (e.g. during a challenge) when many collectors will be competing to purchase the same moments on the marketplace. The SNIPER enables collectors to filter the entire marketplace down to just the moments they’re interested in and beat other collectors to the punch in purchasing them.

Our “CHALLENGES” tool is the easiest way to tracker which moments you own and which you still need for each challenge, along with the market price to complete a challenge. You’ll also be able to see how many other collectors have the required moments to complete a challenge.

The “CONTENT” section contains articles providing strategic analysis on various ALL DAY initiatives (e.g. breaking down the moments in a specific pack drop) and how to use OTM’s products and tools.

WHAT ABOUT OTM RUMBLE?

OTM Rumble is a weekly, free-to-enter competition using NFL ALL DAY moments. Collectors are able to create a Rumble Roster based on their NFL ALL DAY collection, score points according to on-the-field NFL action, and compete for $10,000 in Dapper balance every week.

You can enter a Rumble line-up here.

You can find all of the details on how to play Rumble here.

You can find details on the prize pool breakdown here.

We also recently launched a new “RUMBLE HQ” research tool. Use HQ to see each moment’s projected Rumble Points, track matchups, and easily pinpoint how many moments in each tier every player has in circulation.